Новые поступления

Anthony Evans J. Markets for Managers. A Managerial Economics Primer sandals general managers
An accessible text that provides managers with a well-rounded economic awareness Successful managers possess an understanding of economic and market principles as they relate to business itself. Markets for Managers presents managerial economics in a casual, accessible format that will help management professionals take economic realities into account when running their companies or divisions. The book takes a global perspective while covering the full range of micro- and macroeconomic principles that managers around the world need to know. Complete with online resources that include further reading and a YouTube playlist, this guide puts business management practice within its economic context to produce a practical tool for managers. By understanding market operation and what might cause market failure, management professionals can lead companies that respond to market pressures and align operating strategies with economic realities. Monetary and fiscal policies affect businesses of all sizes, and in Markets for Managers, business leaders can learn how to read the ever-shifting fiscal landscape. Delivers market information tailored to managers and the managerial decision-making process Comprehensively explains macro- and microeconomic ideas in language that's accessible Provides concrete suggestions for utilizing market knowledge to improve internal operations and align incentives Helps managers build a global view of business for optimal decision making The practical format of Markets for Managers is perfect for professionals and students who want to gain an applied perspective on today's most pressing economic issues.
4322.18 RUR
Marshall Goldsmith Managers As Mentors. Building Partnerships for Learning sandals general managers
NEW EDITION, REVISED AND UPDATED This latest edition of the classic Managers as Mentors is a rapid-fire read that guides leaders in helping associates grow in today's tumultuous organizations. Thoroughly revised throughout with twelve new chapters, this edition places increased emphasis on the mentor acting as a learning catalyst with the protégé rather than simply handing down knowledge. As with previous editions, a fictional case study of a mentor-protégé relationship runs through the book. But now this is augmented with interviews with six top US CEOs. New chapters cover topics such as the role of mentoring in spurring innovation and mentoring a diverse and dispersed workforce accustomed to interacting digitally. Also new to this edition is the Mentor's Toolkit, six resources to help in developing the mentor-protégé relationship. This hands-on guide teaches leaders to be the kind of confident coaches integral to learning organizations.
1398 RUR
Прозоровский С.А. English for Marketing Managers = Английский язык для маркетологов sandals general managers
Настоящее пособие предназначено для студентов вузов, аспирантов и слушателей программ МВА со специализацией маркетинг, а также для широкого круга лиц, работающих в сфере международного бизнеса и маркетинга, имеющих базовую подготовку на уровне, не ниже "intermediate", и стремящихся совершенствовать свои знания. С пособием можно работать как в группах под руководством преподавателя, так и самостоятельно, проверяя себя по ответам на наиболее сложные задания. Цель пособия состоит в развитии билингвистической компетенции, т.е. в обучении активному пользованию маркетинговой терминологией на русском и английском языках при чтении профильной литературы, поиске нужных материалов в источниках и осуществлению эффективных коммуникаций в работе с иностранными партнерами.
201 RUR
Bruce  Tulgan The 27 Challenges Managers Face. Step-by-Step Solutions to (Nearly) All of Your Management Problems sandals general managers
For more than twenty years, management expert Bruce Tulgan has been asking, “What are the most difficult challenges you face when it comes to managing people?” Regardless of industry or job title, managers cite the same core issues—27 recurring challenges: the superstar whom the manager is afraid of losing, the slacker whom the manager cannot figure out how to motivate, the one with an attitude problem, and the two who cannot get along, to name just a few. It turns out that when things are going wrong in a management relationship, the common denominator is almost always unstructured, low substance, hit-or-miss communication. The real problem is that most managers are “managing on autopilot” without even realizing it—until something goes wrong. And if you are managing on autopilot, then something almost always does. The 27 Challenges Managers Face shows exactly how to break the vicious cycle and gain control of management relationships. No matter what the issue, Tulgan shows that the fundamentals are all you need. The very best managers hold ongoing one-on-one conversations that make expectations clear, track performance, offer feedback, and hold people accountable. For every workplace problem—even the most awkward and difficult—The 27 Challenges Managers Face shows how to tailor conversations to solve situations familiar to every manager. Tulgan offers clear approaches for turning around bad attitudes, reducing friction and conflict, improving low performers, retaining top performers, and even addressing your own personal burnout. The 27 Challenges Managers Face is an indispensable resource for managers at all levels, one anyone managing anyone will want to keep on hand. One challenge at a time, you’ll see how the most effective managers use the fundamentals of management to proactively resolve (nearly) any problem a manager could face.
1613.61 RUR
Людмила Сергеевна Чикилева Английский язык в управлении персоналом. English for human resource managers. Учебник и практикум для академического бакалавриата sandals general managers
Учебник содержит аутентичные тексты, взятые из средств массовой информации. Представленные в текстах сведения (прохождение и проведение собеседований, ведение переговоров и деловой переписки, выступление с презентациями и докладами и т.д.) будут полезны для профессиональной подготовки студентов. Учебник может применяться на практических занятиях и в самостоятельной работе, в том числе в рамках курса иностранного языка в профессиональной сфере. Материалы этой книги способствуют формированию у учащихся общекультурных и профессиональных компетенций. Задания на аудирование сопровождаются аудиозаписями, которые представлены в ЭБС «Юрайт».
309 RUR
Английский язык для менеджеров. English for Managers. Учебное пособие sandals general managers
Учебное пособие соответствует государственному образовательному стандарту и требованиям программы по иностранным языкам для неязыковых вузов. Пособие рассчитано на 280-320 часов аудиторной работы (в зависимости от уровня подготовки учащихся) и содержит неадаптированные тексты, взятые из современных английских и американских источников по данной специальности, и краткий грамматический справочник с упражнениями. Для учащихся старших курсов вузов, изучающих менеджмент, бизнес, экономику, маркетинг.
463 RUR
C. А. Прозоровский English for Marketing Managers = Английский язык для маркетологов sandals general managers
Настоящее пособие предназначено для студентов вузов, аспирантов и слушателей программ MBA со специализацией маркетинг, а также для широкого круга лиц, работающих в сфере международного бизнеса и маркетинга, имеющих базовую подготовку на уровне, не ниже «intermediate», и стремящихся совершенствовать свои знания. С пособием можно работать как в группах под руководством преподавателя, так и самостоятельно, проверяя себя по ответам на наиболее сложные задания. Цель пособия состоит в развитии билингвистической компетенции, т.е. в обучении активному пользованию маркетинговой терминологией на русском и английском языках при чтении профильной литературы, поиске нужных материалов в источниках и осуществлению эффективных коммуникаций в работе с иностранными партнерами.
150 RUR
Lacalle Daniel The Energy World is Flat sandals general managers
An accessible text that provides managers with a well-rounded economic awareness Successful managers possess an understanding of economic and market principles as they relate to business itself. Markets for Managers presents managerial economics in a casual, accessible format that will help management professionals take economic realities into account when running their companies or divisions. The book takes a global perspective while covering the full range of micro- and macroeconomic principles that managers around the world need to know. Complete with online resources that include further reading and a YouTube playlist, this guide puts business management practice within its economic context to produce a practical tool for managers. By understanding market operation and what might cause market failure, management professionals can lead companies that respond to market pressures and align operating strategies with economic realities. Monetary and fiscal policies affect businesses of all sizes, and in Markets for Managers, business leaders can learn how to read the ever-shifting fiscal landscape. Delivers market information tailored to managers and the managerial decision-making process Comprehensively explains macro- and microeconomic ideas in language that's accessible Provides concrete suggestions for utilizing market knowledge to improve internal operations and align incentives Helps managers build a global view of business for optimal decision making The practical format of Markets for Managers is perfect for professionals and students who want to gain an applied perspective on today's most pressing economic issues.
2304.01 RUR
John Vincent Konnayil Profiting from Hedge Funds. Winning Strategies for the Little Guy sandals general managers
Learn to apply the strategies of top hedge fund managers to your personal investment portfolio The most successful hedge fund managers and superstar investors outperform the markets impressively, while most fund managers—and individual investors as well—usually underperform the market averages. Based on the figures released by the Edgar System each quarter, this book analyzes the performance of hedge fund managers controlling at least $100 million in Assets Under Management to help other investors close the gap between themselves and the industry's top fund managers. With model portfolios that produced solid returns, examination of the tactics of the best fund managers, and a set of effective strategies for sound absolute returns, Profiting from Hedge Funds is the perfect guide for investors who want to improve their game by learning from the best. Includes fascinating insights into the investment styles of the most successful hedge fund managers Features model portfolios based on the holdings and activity of high-performing money managers Offers key lessons for success that work across all portfolios
3630.63 RUR
Frances  Cowell Crisis Wasted?. Leading Risk Managers on Risk Culture sandals general managers
Effective risk management in today’s ever-changing world Crisis Wasted? Leading Risk Managers on Risk Culture sheds light on today’s risk management landscape through a unique collection of interviews from risk leaders in both the banking and investment industries. These interviews zero in on the risk culture of organisations, effective risk management in practice, and the sometimes paradoxical effects of new regulations and how they affect decision-making in financial organisations They offer genuine insight into regulatory processes and priorities and their implications for the stability of the global financial system. As trending topics in the risk management field, each of these subject areas is relevant to the work of today’s risk management professionals. In addition to the forward-focused text, this reference provides access to a wealth of premium online content. Risk management has become an area of focus for companies since the financial crises that shook the international community over the past decade, but, despite high levels of introspection and changes to key processes, many financial houses are still experiencing large losses. Understanding today’s risk environment can help you improve risk management tactics. Access essential information both in print and online Discover the most important topics in today’s risk management field Explore interviews with 1 risk management leaders Learn about ground-breaking recent innovations in risk management thinking Crisis Wasted? Leading Risk Managers on Risk Culture is an integral resource for professionals responsible for minimising organisational risk, as well as those who want to better understand the risk culture of today’s world.
3745.89 RUR